For too long, the needs, priorities, and challenges of development teams have been viewed as different from those on the business “side of the house” in an organization. But these two sides have a lot more in common than they might think.

One striking similarity is a need for greater visibility within each of their respective domains. And, as SmartBear CEO Frank Roe points out in this white paper, in order for business leaders to maintain visibility in their fields, they must first ensure that their development teams have greater visibility in theirs.

This paper is for any practitioner to management roles along the software development lifecycle, as well as business leaders from startups to the enterprise.