Leveraging Automated Software Quality to Optimize Applications and Business

The need for software quality has never been more vital than today as organizations race to deliver new online services, mobile apps, and virtual experiences to gain advantage in the digital economy.  Customer engagement and retention have become intrinsically tied to the quality of an organization’s software, to the point where application failure can dramatically erode competitive execution and market share. 

A new IDC MarketScape examines the global landscape for automated software quality, the market trends and business drivers, the challenges organizations are facing to dynamically scale application delivery, and the tools they are using to help ensure quality.

Join us for this informative panel discussion with guest speaker Melinda-Carol Ballou, IDC Research Director and SmartBear Senior Vice President of Product Marketing Joanna Schloss. Together, they will explore key findings from the recent IDC MarketScape research on Automated Software Quality and Continuous Testing, and examine the successful approaches customers are using to improve software quality.

Covered in this webinar will be:

• How shifting left approaches are pulling quality earlier into development to enhance relevance, and responsiveness, time, and expense
• How AI and smart analytics are shaping the future of testing through automation, self-healing, and autonomous testing.
• How to establish effective continuous testing and quality strategies that encompass new and evolving development approaches like cloud-native and no-code/low-code.