Contact: Tracy Wemett, BroadPR
Press Release

Diane Albano Named EVP and Chief Revenue Officer at SmartBear

Significant Growth for Largest Volume Supplier of Free-to-Try Testing Software Expected with Highly Recognized Sales Leader
Beverly, Mass. — April 02, 2013 — SmartBear Software, provider of software quality tools used by more than one million developers and testers worldwide,­ today named Diane A. Albano as Executive Vice President & Chief Revenue Officer, reporting directly to CEO Joe Krivickas. One of the industry’s most recognized and celebrated sales leaders, Diane will leverage her more than 30 years of experience to expand SmartBear’s reach to developers, testers and operations professionals worldwide, providing the most comprehensive portfolio of software quality tools available.
“Diane’s deep leadership expertise in managing complex sales and services organizations for three decades, her strong understanding of what our customers need, and her results-driven philosophy make her the ideal person to expand SmartBear’s global customer base,” said Joe Krivickas, CEO at SmartBear. “Well-known as a pioneer in high tech sales, she has grazed a successful path with her passion to help her customers throughout her career and I am honored she has joined SmartBear’s Management Group.”
Diane’s impressive academic and professional credentials span more than 30 years. She has led numerous high performance sales teams at every level, including Deltek Inc., SoundBite Communications, Workscape Inc., Fast (a subsidiary of Microsoft), Progress Software, Thomson NETG, Aspen Technology and Genuity. She spent 17 years at Digital Equipment Corporation as a top sales performer, managing key, global accounts. When she started working in high tech sales in the late 1970’s, there were few women in the industry so she looked to her passion of helping others – her customers – for motivation. As a result, she has won the hearts and minds of many customers throughout her career.
“My passion for sales and taking the time to understand what my customers need has always driven me to success over the course of my career,” said Diane Albano. “The software industry is at an important juncture where companies are under unprecedented pressure to churn out software products faster than ever before. I am motivated to help deliver the right tools to allow them to be successful in delivering quality software at a rapid pace.”
Diane has a bachelor’s degree in economics from the University of Massachusetts and attended the Harvard Business School Program for Management Development. Outside of work, she is active with her family, skiing, golfing, playing tennis, scuba diving and travelling the world.

About SmartBear Software

SmartBear is behind the software that empowers developers, testers, and operations engineers at over 20,000 of the world’s most innovative organizations including Adobe, JetBlue, MasterCard, and Microsoft. More than 6 million people use our tools to build, test, and monitor great software, faster. Our high-impact tools are easy to try, easy to buy, and easy to use. These tools are backed by a team of people passionate about helping you create software that transforms our world. Those tools are SmartBear tools. That team is SmartBear. For more information, visit:, or follow us on LinkedIn, Twitter, or Facebook.

Contact: Tracy Wemett, BroadPR

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