SmartBear Named 2025 Intellyx Digital Innovator Award Winner for Third Consecutive Year

Industry analyst firm award highlights SmartBear’s commitment to advancing AI-driven software quality
SOMERVILLE, Mass. — June 12, 2025 —

SmartBear, a leading provider of software quality and visibility solutions, has won an Intellyx Digital Innovator Award from industry analyst firm Intellyx for the third consecutive year. The award spotlights vendors who pass a rigorous briefing selection process and demonstrate significant market impact. In a software landscape where speed and scale are increasingly driven by GenAI, SmartBear stands out for empowering development teams to embed quality into every layer of the SDLC. 

“SmartBear has earned this recognition for the third year in a row by continuing to push the boundaries of software quality at scale,” said Jason Bloomberg, Managing Director at Intellyx, focusing on enterprise digital transformation and the disruptive vendors that support it. “Their expanding AI-driven portfolio, from test automation to API development and mobile testing, demonstrates a commitment to helping teams deliver trustworthy software faster. That’s why we consider them to be one of the most innovative and disruptive vendors in their space.” 

SmartBear’s product strategy supports teams at every stage of AI adoption, whether they’re experimenting with AI-assisted workflows or embedding AI into production. With innovations like Swagger-powered SmartBear API Hub, featuring HaloAI, and the next evolution of mobile testing with Reflect Mobile, SmartBear is helping teams deliver faster without compromising trust or quality. These solutions, along with AI-driven test management and developer-centric observability, enable modern teams to scale confidently in the age of AI. 

“AI is transforming how software gets built at an unprecedented pace,” said Vineeta Puranik, Chief Technology Officer at SmartBear. “In this new era, the companies that succeed won’t be the ones that simply generate code faster. They’ll be the ones that align across product, engineering, and QA to ensure that speed doesn’t compromise security, reliability, or user trust. This is the reason why SmartBear is focused on helping teams build systems centered around quality. We’re honored to receive this recognition from Intellyx and appreciate their commitment to highlighting impactful innovation in the software industry.” 

To learn more about the 2025 Intellyx Digital Innovator Awards, visit: 

https://intellyx.com/2025/06/06/smartbear-wins-2025-digital-innovator-award-from-intellyx/ 

About SmartBear

SmartBear is pioneering innovation in software quality, embracing AI’s transformative potential. The company’s powerful solution hubs, including SmartBear API Hub, SmartBear Insight Hub, and SmartBear Test Hub, featuring HaloAI, give software development teams around the world visibility and automation that provide end-to-end quality. SmartBear is trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations – including innovators like Adobe, JetBlue and Microsoft. With an active peer-to-peer community, SmartBear meets customers where they are to help make our technology-driven world a better place. The company is committed to ethical corporate practices, including responsible AI that integrates accountability and transparency across its technology stack, and to social responsibility, promoting good in all the communities it serves. Learn more at smartbear.com, or follow on LinkedIn, X, or Facebook.
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