Honoring Toyota and Unbound for Purpose-Driven Innovation

Honoring Toyota and Unbound for Purpose-Driven Innovation
Abbey Joyce
  August 25, 2025

It’s easy to get caught up in the latest features and innovations, but software can have a profound impact beyond the technical. This year, we’re proud to recognize Toyota Motor North America and Unbound for embodying purpose-driven innovation with SmartBear’s Software for Good award. These teams aren’t just solving technical challenges; they’re addressing human needs and driving real change through innovative software solutions.

Toyota’s Plug & Charge cybersecurity framework is revolutionizing the electric vehicle (EV) charging experience, making it more secure, efficient, and accessible. Unbound’s Portal platform is transforming the way sponsors and families connect, fostering trust and empowerment across global communities. Both organizations are demonstrating a commitment to purpose-driven innovation, addressing critical human needs from mobility to education.

The Software for Good Award recognizes efforts to empower change in meaningful ways, and this year, Toyota and Unbound are being honored for their work. Their software solutions are making a real difference in people’s lives and contributing to a more sustainable and inclusive world. We look forward to exploring their achievements further and highlighting the positive impact of their innovations.

Unbound: Empowering Families Through Digital Sponsorship

Unbound, an international development nonprofit, has developed a secure digital platform called Portal to streamline their sponsorship process. This platform enables real-time communication between sponsors and sponsored families, fostering trust and empowerment across global communities.

The Portal platform has transformed Unbound’s programs, allowing families to upload photos, letters, and videos directly from smartphones in remote locations. This innovation enhances the user experience and ensures more resources are directed to those in need. In 2024, Portal enabled the exchange of over 317,000 letters and 76,000 videos. Even more significantly, it helped digitally deliver over $94 million directly into the hands of families, reducing paper waste and enhancing transparency.

SmartBear’s TestComplete and ReadyAPI play a crucial role in ensuring Unbound Portal’s reliability and efficiency. TestComplete is used for frontend testing, while ReadyAPI automates regression testing.

Unbound’s Portal platform is a testament to their dedication to empowering families and creating a more sustainable and inclusive world.

Toyota: Enhancing EV Charging with Plug & Charge Cybersecurity Framework

Toyota Motor North America’s Plug & Charge (PnC) cybersecurity framework is revolutionizing the electric vehicle (EV) charging experience. By leveraging a secure Public Key Infrastructure (PKI) and cryptographic certificates, Toyota’s PnC framework enables EVs to authenticate and authorize themselves to charging stations without manual intervention.

This technology not only enhances the user experience but also strengthens Toyota’s commitment to sustainability efforts. The PnC framework optimizes infrastructure waste, supports equitable access to secure charging, and reduces energy consumption.

SmartBear’s Zephyr played a crucial role in Toyota’s test automation framework, enabling them to streamline testing processes and achieve a single-pane-of-glass view into test coverage and release readiness. By integrating Zephyr APIs, Toyota auto-creates test plans, executions, and results, eliminating manual test case management.

Toyota’s innovative Plug & Charge framework is a testament to their dedication to creating a more secure, efficient, and inclusive mobility ecosystem.

Join Us in Recognizing our Customers

We’re inspired by what Toyota and Unbound have accomplished, and we’re honored to support their journeys. Our Customer Awards support the unique and exciting ways our customers are making an impact in the world.

If you know an organization innovating with intention, nominations for our next AI Innovation Award are open. Let’s keep building a world where software drives more than productivity – it drives purpose. Submit your nomination today: https://smartbear.com/company/awards/ai-innovation/

You Might Also Like