Contact: Tracy Wemett, BroadPR
Press Release

SmartBear and Applitools Make Codeless Visual Testing Easier, Faster and More Powerful than Ever

New Integration Couples Cross-browser and Cross-device Screenshots from CrossBrowserTesting with AI-Powered Visual Testing by Applitools
SOMERVILLE, Mass. — December 12, 2017 —

SmartBear, the leader in software quality tools for teams, today announced the integration of its CrossBrowserTesting web testing platform with Applitools, the industry’s first automated visual testing and monitoring product. The integration ensures exceptional end-user experience as well as shortens testing cycles by making codeless visual testing easier, faster and more powerful than ever before. It brings together the advanced visual testing capabilities of Applitools with the largest remote browser and device testing platform, CrossBrowserTesting. The result makes cross-browser and cross-platform visual verification easier for development, QA and digital marketing teams of all skill levels.


CrossBrowserTesting customers can now subscribe to Applitools Visual Testing Service and seamlessly integrate the capabilities of CrossBrowserTesting with Applitools to ensure new applications render correctly as part of digital transformation initiatives. As software testing extends to the user interface (UI), CrossBrowserTesting's cross-browser and cross-device screenshot capabilities combine with Applitools’s AI-powered automated visual testing to speed release cycles, boost test coverage and continually ensure a flawless UI for a visually perfect end-user experience.

“By combining the power of the advanced visual testing capabilities of Applitools with the largest remote browser and device testing platform of CrossBrowserTesting, we're able to offer the first codeless automated visual testing solution,” said Ryan Lloyd, VP of Products, Test and Development at SmartBear. “This enables teams of all technical skill levels to be able to run visual tests quickly across browsers and platforms.”

CrossBrowserTesting provides real browsers and mobile devices for QA and development teams to run manual and automated tests in parallel, shortening testing cycles while eliminating the need for device labs and virtual machines (VMs). Applitools integrates with a range of development tools and is quickly being adopted by Global 1000 enterprises to automate thousands of visual comparisons and tests of UI components. Automated visual testing with Applitools substantially simplifies how teams detect problems within the UI, lowering unhappy customer experiences and reducing maintenance efforts as it automatically propagates when the UI of an application changes and unwanted variances are detected.

The new integration supports test automation engineers, QA team members, DevOps and developers of all skill levels – as capturing screenshots across several browsers and mobile devices now requires zero coding, and visual comparisons are completely automated by Applitools – ensuring all changes made by developers can be released with complete confidence.

To learn more about the benefits of cross-browser/device and automated visual testing, please join the upcoming Applitools and SmartBear webinar on January 18, 2018 at 1:00 p.m. EST. Register now:


About Applitools

Applitools is on a mission to help Test Automation, DevOps, and Development teams to release and monitor flawless mobile, web, and native apps in a fully automated way that enables Continuous Deployment. Founded in 2013, Applitools uses sophisticated AI-powered image processing technology to ensure that an app appears correctly and functions properly on all mobile devices, browsers, operating systems and screen sizes. Applitools has more than 200+ customers from a range of verticals, including Fortune-100 companies in Banking, Software, Online Retail, Insurance, Pharmaceuticals, and more. Applitools is based in San Mateo, California and Tel Aviv, Israel. For more information, please visit


About CrossBrowserTesting

CrossBrowserTesting is a cloud-based web testing platform that accelerates manual and automated testing across thousands of different desktop and mobile browsers. Specializing in testing infrastructure, CrossBrowserTesting reduces the maintenance and cost associated with owning and updating mobile devices and VMs with the latest browser configurations by giving testers or developers easy access directly in the cloud. For more information, please visit:

About SmartBear Software

Supporting more than six million software professionals and over 22,000 companies in 194 countries, SmartBear is the leader in software quality tools for teams. The company’s products help deliver the highest quality and best performing software possible while helping teams ship code at nearly impossible velocities. With products for API testing, UI testing, code review and performance monitoring across mobile, web and desktop applications, SmartBear equips every development, testing and operations team member with the tools to ensure quality at every stage of the software cycle. For more information, visit:, or for the SmartBear community, go to: LinkedIn, Twitter or Facebook.

Contact: Tracy Wemett, BroadPR

All trademarks recognized.