Contact: Tracy Wemett, BroadPR
Press Release

Software Developers Polled by SmartBear on Best and Worst Technology of 2012

First Annual ‘Golden Paw Awards’ Reveal the Year’s Favorites and Failures in Software Quality
Beverly, MASS — February 06, 2013 — Hundreds of software professionals voted during the month of January in SmartBear Software’s first annual Golden Paw Awards, a series of awards dedicated to all things quality. Honors were announced in an episode of Unprepared Geeks, SmartBear’s bi-weekly video-podcast where the folks behind SoapUI and LoadUI discuss hot topics in the world of quality. As voting revealed, here are the favorites and failures of software developers and testers in 2012:
“Luke, I Am Your Father” Award for most impactful event
Winner – Apple vs. Samsung

“Best Thing Since Sliced Bread” Award for most overrated product
Winner – iPhone 5

“Hulk Smash” Award for breakthrough of the year
Winner – Cloud Services

“Spork” Award for most underrated product of the year
 Winner – Google Chromebook

“Titanic” Award for most epic tech flop
Winner – Apple iOS Maps

“Great Pyramid – How in the Blazes Did They Do It?!” Award for biggest tech success
Winner – Google Driverless Cars

“Up-Up-Down-Down-Left-Right-Left-Right-B-A” Award for game-changer of the year
Winner – Google
Thanks to all who participated. We look forward to another year honoring software quality!
To see a list of all finalists and view an entertaining awards presentation, visit:

About SmartBear Software

SmartBear is behind the software that empowers developers, testers, and operations engineers at over 20,000 of the world’s most innovative organizations including Adobe, JetBlue, MasterCard, and Microsoft. More than 6 million people use our tools to build, test, and monitor great software, faster. Our high-impact tools are easy to try, easy to buy, and easy to use. These tools are backed by a team of people passionate about helping you create software that transforms our world. Those tools are SmartBear tools. That team is SmartBear. For more information, visit:, or follow us on LinkedIn, Twitter, or Facebook.

Contact: Tracy Wemett, BroadPR

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