The New Face of SmartBear
Test and Monitor | Posted March 12, 2012

Last week we took the wraps off our new logo and launched our new website. More than just a facelift, this redesign reflects SmartBear’s renewed focus on helping you – our software customers – support your organization’s quality needs in cloud computing, Agile and mobile development, and virtualization. Ensuring your success both pre- and post- deployment is our total focus. We are particularly proud to serve the quality needs of more than one million software professionals in software development, testing and IT operations.


This rebranding coincided with some other great milestones – notably, a record twelve months of sales and strong profitability. During the fourth quarter of 2011, we added 450+ new customers and approximately 12,000 new users (excluding free versions of soapUI and loadUI) and more than 13,000 trials took place. Other 2011 milestones include:

  • Our tools are being used by over 16,000 customers worldwide
  • soapUI, the most popular API testing tool in the world, has been downloaded 3 million times and has 800,000 users
  • We’ve deepened our leadership bench, adding Richard “Rip” Haak as Chief Financial Officer and Donna Ceriani as Chief People Officer
  • 80 percent of users that have tried a SmartBear tool would recommend it to a friend (based on a recent Net Promoter Score survey with nearly 1,000 respondents)

For more information on notable events for SmartBear in 2011, please see our news release.

We hope you have a moment to take a spin around the new website and learn how we can further support your software quality needs.