Usually when we talk about website performance, we highlight the impact of a website outage or slowdown on business performancedrops in traffic, disgruntled customers and lost revenue. But sometimes, the repercussions can be even more serious.
Earlier today, TechCrunch reported that NYC.gov is down. Let me repeat: With Hurricane Irene hurdling up the Eastern Coast, causing the evacuation of coastal regions in various states, the most logical public safety resource for New York Citys nearly 19 million residents is unavailable. Thats no small deal.
So while we often talk about the impact of website performance on Internet retailers and other businesses, those responsible for disseminating mission-critical information to the public should heed our advice as well. Take a page from the American Red Crosss book and monitor website performance. You never know when website availability and quick response times could just help save lives.